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Should Best Buy sell musical instruments?
I was shopping at Best Buy with my children this weekend for some presents for their cousins when, unexpectedly, we discovered a section of the store that sold high end electronic pianos! It was in a strange place (hidden behind digital cameras) and they weren't set up in a way that made it easy to see or try the keyboards. It made me winder, is this even a good idea? Should they sell these things amongst the TVs, cameras and phones? And if so, should they have a very different layout for this? I want to be able to try out the instruments before buying them! Since the most popular display in the store seemed to be for Guitar Hero, there does seem to be an audience there that likes making music... albeit as a game!
I’m thoughtful about retailing
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Hi Ted,
Several months ago, Best BuyTM Co., Inc. began selling musical instruments (keyboards, drums, guitars, recording and DJ equipment) in some of our stores as well as on our website to provide our customers with a more comprehensive product selection. I can understand why you would wonder about adding these to our product mix – how does this fit in with what we’re about? I see it as just another extension of offering products to help our customers enjoy life. With most of our products—televisions, DVDs, music CDs—you are a passive component in the entertainment experience. By picking up a musical instrument, you can be the star. As a former musician (okay, as former high school band geek), I am excited that Best BuyTM has started selling musical instruments. Maybe I’ll pick something up and get back into the old groove.
Sincerely,
Gina, Community Connection Manager
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Inappropriate?Amen, serious players won't even consider best buy and beginners want to choose from a large variety and best buy has tiny instrument sections. -
Inappropriate?Look at best buy now. I would encourage people to check out their cell phone department. It has changed the way people buy cell phones. Best Buy rolled out a new segment called Best Buy Mobile, and the numbers are through the roof. All carriers, and almost every phone. Before this initiative, not too many people would have bought cell phones from Best Buy. If you look at their musical instruments now, it might be a shock that they even are there. If the initiative is taken, and the "store within a store" is done properly for musical instruments, it will change the way people shop for instruments just the way has and will continue to do with cell phones. -
Inappropriate?Hi Ted,
Several months ago, Best BuyTM Co., Inc. began selling musical instruments (keyboards, drums, guitars, recording and DJ equipment) in some of our stores as well as on our website to provide our customers with a more comprehensive product selection. I can understand why you would wonder about adding these to our product mix – how does this fit in with what we’re about? I see it as just another extension of offering products to help our customers enjoy life. With most of our products—televisions, DVDs, music CDs—you are a passive component in the entertainment experience. By picking up a musical instrument, you can be the star. As a former musician (okay, as former high school band geek), I am excited that Best BuyTM has started selling musical instruments. Maybe I’ll pick something up and get back into the old groove.
Sincerely,
Gina, Community Connection Manager
Creating meaningful communication in a virtual world
I’m happy
The company says
this answers the question
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This answers the question
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I THINK IT IS GREAT THAT BEST BUY SELLS MUSICAL INSTRUMENTS ....I recently traveled 200 miles to buy a digital piano at best buy and they had excellent service...I wanted to try out the instrument before I bought it...and I am offended that someone said a serious musician would not buy one at best buy...I feel I am very serious about my music and my piano is producing excellent sound and helping me to grow as a musician.....
thank you BEST BUY~~~~~ -
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Inappropriate?I think its rather cool that they've rolled out a music section. Unfortunately, working for return center I really only see the broken and used stuff, its still enough to get me excited about the potential. All I've personally seen is some lower end instruments, and some low to mid grade DJ equipment, but I think that's only because Best Buy is just now dipping its feet into the water, so to speak.
I’m excited
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