Private messaging users

Was trying to private message amy to ask her about her "due date", but I did not notice a way for users to privately message each other - why not? I am sure that you folks have thought about the pros and cons many times before, but it might be very useful in terms of building up relationships between users.

So why have relationships between users? Cause I think the key power of conversational marketing from a company really comes through when a group of advocates are visibly visible. And ultimately, groups starts off one relationship at a time, with certain people being very active in contacting other members with similar interests, etc.

That way, you can also identify who amongst your userbase are more likely to be the ones who are going to have the highest potential of forming these groups.

I believe this type of potential "group builders" is different from a user who types in many comments and questions. Those might just be power users with a lot of power/suggestions, but they might not be particularly social.

In a platform where people have the ability to privately message each other., you start see who are the potential "group builders". At some stage, targeting these people will be fantastic for kickstarting various groups.

It becomes even more interesting when your facebook app encourages and facilitates me in terms of bringing my friends into the conversation... many ways of doing so, but the key thing here is bringing FB friends into the conversation in your site itself.

Ok, I am going all over the place now from a single feature thought.... sorry sorry! End of the day, it is all about identifying "group builders", and giving them the tools to build these groups of advocates! That is what conversational marketing can be ya? :)
 
silly I’m thinking of how to really let the power of conversational marketing shine through!
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