Ashley Bolton's dashboard

Ashley Bolton gave praise in Lee Enterprises on April 16, 2009 23:51:

IMB Success Story & Testimonial

Success story shared by Jim Mcgowan and team in Missoula:

We talked Glacier Park Inc (National Park Concessionaire) to do an email and banner campaign with us in late March and early April. We found in the needs assessment they were down in reservations for June. We helped them build a digital campaign around a "June Stimulus Package"

http://www.glacierparkinc.com/Special...

We created an email blast and helped them pull together lists from regional tourism groups. We generated 30,000 email target blasts over three days. We also merged our local headlines lists as well as concert and contest lists. We paired the email efforts with a banner ad campaign running on Missoulian.com currently.

In a call tonight with the Director for GPI they revealed a surge of 800!!!! Rooms were booked for the Stimulus Package. In all they spent $10,000 with us between email, search, and banners and were feeling great about the ROI.

Thought I would share some encouraging news!! One side note is we landed some print advertising too we had long lost with them.

To provide some history - GPI has pulled out of the Missoulian entirely a couple years ago to "pursue more national ad placements"

Ashley Bolton gave praise in Lee Enterprises on April 15, 2009 22:46:

SEO Testimonial

Success story from Ryan Brosseau Billings:

Prestige Toyota garnered excellent search result improvement from SEO in just the first 3 weeks on both Google and Yahoo!. The initial report indicates keyword improvement in 7 out of 10 areas, in many cases raising the business from the 10+ page to the first page of the search results.

Actual report:

Ashley Bolton shared an idea in Lee Enterprises on April 15, 2009 03:02:

Current Breakout Groups

Don't forget to send Jeff an email with your interests after our meeting today. Here are the groups from last summer:

multimedia
Brett Sondrup
Will Sullivan
Tim Kelley
Dan Roose

optimization
Mark Bullard
John Bolton
Will Sullivan
Ryan Davis
Steve McDaniel

operations
Mark Bullard
Ryan Davis

varsity
Tim D'Avis
Tim Kelley
Ryan Davis
John Bolton
Mike Oranski
Brett Sondrup

community
Jeff Herr
Kurt Greenbaum
Mark Bullard
Tim D'Avis
Ashley Bolton

storytellingtools
Brett Sondrup
Will Sullivan
Mike Oranski

calendar
Mark Bullard
Rob Strabala
Brett Sondrup
Bob Rose
Tim D'Avis

database
Jaimi Dowdell
Kevin Crowe
Tim Kelley
Tim D'Avis
Mark Bullard

search
Jeff Herr
Eric Seider
Dan Roose
Steve McDaniel

ads
Sinead Steele
Paul West
Dan Roose
Mike Buchler
Jeff Herr

distribution
Jeff Herr
Rob Wisner
Tim D'Avis
Kurt Greenbaum
Mark Bullard

mobile
Mark Bullard
Rob Strabala
Rob Wisner
Tim D'Avis

promotion
Ashley Bolton
Bob Rose
Darell Durham
Jeff Herr

weather
Rob Strabala
Jeff Herr

marketplace
Mark Bullard
Jeff Herr
Ashley Bolton
Brett Sondrup

comps
ALL

Ashley Bolton posted an update in Lee Enterprises on April 14, 2009 01:17:

Tags for Group Breakouts

You can use these main tags for each breakout group:

ads
calendar
community
comps
database
distribution
marketplace
mobile
multimedia
operations
optimization
promotion
search
storytellingtools
varsity
weather

Ashley Bolton replied on April 14, 2009 00:16 to the idea "Adding Greater Tagging Options and Search Functions" in Get Satisfaction:

This would be fan-tab-u-lous!

Ashley Bolton started following the idea "Adding Greater Tagging Options and Search Functions" in Get Satisfaction.

Ashley Bolton posted an update in Lee Enterprises on April 14, 2009 00:04:

Lee Online Design & Architecture Group

Welcome to the collaboration point for Lee Online's design & architecture group. You can use this platform to share ideas, discuss what remains in development and identify areas of critical focus over the coming three months.

Use this site as a way to collaborate, search for better ideas and come up with ever-improving approaches!

Ashley Bolton replied on February 13, 2009 19:41 to the praise "Feedback button" in Lee Enterprises:

This is really cool!

Ashley Bolton started following the question "Private Community" in Get Satisfaction.

Ashley Bolton started following the idea "Offer a private version of Get Satisfaction" in Get Satisfaction.

Ashley Bolton marked one of Jeff Herr's replies in Lee Enterprises as useful. Jeff Herr replied to the idea "Needs Assessment form for Verticals?".

Ashley Bolton started following the idea "Support for Facebook connect and OpenID." in Lee Enterprises.

Ashley Bolton started following the idea "Building for SEO from the ground up" in Lee Enterprises.

Ashley Bolton started following the idea "Excellent photo galleries" in Lee Enterprises.

Ashley Bolton shared an idea in Lee Enterprises on February 13, 2009 04:03:

Mass update for Opportunities in Sugar

A rep in Casper had the idea of programming a way to mass update opportunities in Sugar. That way, a rep would query for a certain result and then be able to attach the same opportunity to several leads/accounts all at once. This would be helpful in creating target lists quickly and efficiently.

Ashley Bolton shared an idea in Lee Enterprises on February 08, 2009 21:26:

Welcome to IMB!

We want your feedback about the products and services, support materials and pricing/packaging used in the program. Share your success stories, customer testimonials and whatever else is on your mind about Interactive Marketing Builder. Our goal is to put your feedback into action - so join the discussion now!

Ashley Bolton reported a problem in Groupon on January 27, 2009 23:40:

The Tweet This link keeps producing a Fail Whale.

Today's Twitter link always produces a Fail Whale, when it shouldn't. I am already logged in to Twitter and interacting with it and am having no problems otherwise. Just something to check on.

Ashley Bolton shared an idea in Groupon on January 27, 2009 23:38:

Let's get some Grouponer interaction!

Have you ever thought of creating an area where fellow Grouponers can talk about the deal, share their experiences or comment? Or simply rate the Groupon?

Ashley Bolton started following the idea "Some places I'd love to see on Groupon" in Groupon.

Ashley Bolton replied on January 22, 2009 20:19 to the question "Types of syndication through the new CMS?" in Lee Enterprises:

The following types of syndication are supported:

- Exports
- Imports
- Exports use "tags" to determine which content is exported
- Imports can auto-tag items
- Imports can use RSS, ATOM and custom XML feeds