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WWF Brazil
I am horrified at the horrible ad produced by the WWF Brazil, showing planes flying into the twin towers in NY,NY. As a citizen of the US, I am horrified that an act of terrorism is equated with a catastrophic natural phenominon ... one perpetuated by evil men and the other out of human control. The ad was in such poor taste and trivialized a terrible loss to the families that lost loved ones that infamous day and to the American people forever shaken by that act of unprovoked war.
The WWF appeals to the emotional side of humans, to wake them up to the world around them and in one fatal swoop, that positive emotional bond turned to anger and negativity.
I am aghast.
The WWF appeals to the emotional side of humans, to wake them up to the world around them and in one fatal swoop, that positive emotional bond turned to anger and negativity.
I am aghast.
I’m angry
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Inappropriate?Hi Teresa
You are absolutely right and we are equally aghast.
WWF did not approve the advertisements produced by DBB Brazil but nonetheless apologizes to 9-11 victims and families for any pain they may have caused.
We are outraged that the ad concept was ever created and we are deeply sorry that WWF is in any way connected with them.
The ad was unthinkably insensitive and should never have seen the light of day and it does not in any way reflect the thoughts and feelings of the people of WWF nor the values we uphold.
EMPLOYEE
