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BulkOps 'UPDATE' - Error - Not a valid datetime

I probably missed something in the documentation but trying to find how I need to format datetime values/fields for insertion/update into salesforce. Having a hard time figuring this out because this is the field that is getting returned into SQL from a SF_Replicate. Any assitance would be great.

Example error

2012-01-10 12:00:00.0000000 is not a valid datetime
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