We have a special need for a product that Merk Lab has discontinued called Cushion Grip. They only sold the product at CVS and then complained it didn't sell enough. I used to go and buy up every tube they had. They started selling the 1oz tube for $3.99 when I was buying it then it went up to $7.99 which I thought was pretty expensive but I have to use it everythime I want to eat because my bottom gums are so sensitive. The plastic stays soft while you eat. Fixodent only tries to make the denture stay in place but does nothing for the cushioning. I bought Cushion Grip for $26.00 a tube and could no longer afford it. Right now on Amazon it is selling for $80.00 tube...4 for $255.00. I would say your marketing department should get on the ball and start making a comparable product because their is a need for this product. I have used it for years and my dentist recommended I keep using it because my gums are so sensitive. I have told many people about it and they are happy with the results. PLEASE MAKE THIS PRODUCT or I and many more people will be eating baby food. You should make a fortune and please make bigger tubes than 1oz. Please send this to your marketing dept.