I’m frustrated

Why can't i put my digital copy onto itunes so i can put it on my ipad?

i purchased the digital copy version thinking that i could watch it on my ipad. my ipad does not have 3g or 4g connection so i can not watch any of my movies on a device that i bought to watch my digital copies on. Does anyone know how to put these Ultra violent digital copies onto itunes so you can watch them on your ipad?
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