I’m confused

Code Problem! What am I doing wrong???

Ok, I built my web page with RapidWeaver for mac and and have a tree with page1, page2, etc. of my pictures. I put in the code using MS Word and saved it. When I pull up the page in firefox, I see the code on the page but not buy now tool bar. What am I doing wrong?

I should add that I'm not a real html guy, I'm new at this web design thing, that's why I'm using RapidWeaver (very simple).
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