All of them are very important, but looks do come first. If I am not remotely attracted to someone, there's no point in even getting started and finding out if they are kind/brave/etc. :) But if I had to pick another, it's kindness.
Elmo, the question mark in front of Mystery may seem as a mistake for users of some countries, at least in Spanish speaking countries, there's an opening question mark ¿ that goes in that place, maybe you want to use it.
Man: Kindness is underestimated same as empathy. The King of Comedy got my vote. :D ElMO, I would really like to see a poll for women about the same issues going online. Is there something planed? Please do!