It looks like this tool is trying to provide post-action information (which might be replicable elsewhere), but perhaps the intention is also to provide a platform for convening likeminded people to do something.
To that end, it seems there should be some indicator of a "call to action!" or some such, as well as a tool for honing in on projects geographically. If people in an area have signed up and expressed interest in energy conservation, they could be automatically alerted to a new project in their area that gets put in. Maybe this is already in the works.
EMPLOYEE0Thanks so much for your suggestion, and you are absolutely right that we are considering ways to alert people to projects happening near them as a means of kickstarting collective action on local issues.
Hopefully we will have an update on this in the next month or so. Please keep the ideas coming!