The human tendency is to do less, spend less, worry more and have more fear. However, in tough economic times such as this, it's more important than ever for companies to relearn and grow, to be innovative and not procrastinate. Even though business may be down, employees still need to be involved and motivated in order for the company to bounce back when things turn around. Knowing the goals and needs of the business and keeping employees invested in the company will ultimately help the business thrive in times of economic uncertainty. To be sure your business thrives in spite of the economy; acknowledge that tough economic times call for tough strategies.
Define Your Business Goals:
Evaluating where the business stands and what areas need improvement will help you and your employees stay focused. Ask your team members for their help with defining business goals. Create an environment where employees are encouraged to provide feedback. Clarify organization goals by asking six questions:
1) What are your major goals? Write them down.
2) What are your strengths and weaknesses? What should you stop doing? What should you never stop doing?
3) What do you need to change?
4) What is your plan? Choose only two short-term goals and one long-term goal. Focus on these, remembering that too much change all at once is worse than no change at all.
5) What are you going to do to put your plan into action? List the steps necessary to accomplish the goal. Ask your team which steps each member will volunteer for and hold the team accountable.
6) Don't give up! Enjoy the challenge and persevere. Most importantly, however, for your team's sake, celebrate each accomplished goal before crossing it off the list and choosing another goal.
CHAMP0This is important advice and every business should be reviewing their goals and monitoring their progress on an ongoing basis but at least yearly.
In assigning goals remember to look at your current performance in all areas not just some - and if you need to, get some help from outside the business so you can make the most of a 'new set of eyes' - sometimes they can spot things that we just don't see because we are so accustomed to it.
Once your goals are roughed out it is important to check their ecology - have you set business goals that are in conflict with your personal goals? It's easy to do.
And while you are setting your goals for the year, consider planning some time out of the business for some "me time". Your business needs you to keep fresh and sometimes getting away is the best thing you can do for your business.