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How should I encourage student and employer participation in the EMBA Employer Outcomes Study?

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  • Programs should communicate how students’ and employers’ feedback will improve MBA programs and the student experience. However, we also recommend incentivizing participation. Percept Research can manage a random drawing of incentive winners as no cost, but programs are responsible for their own incentive fulfillment.

    Several articles from our series on boosting student response rates can also be found here.
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